Daraz.pk partnership with Michael Kors, Burberry & Armani

Thursday, 20 November 2014

Fashion enthusiasts can now get their favorite luxury watches right at their doorstep

Daraz.pk has announced a partnership with Michael Kors, Burberry and Armani that will see the popular international luxury brands distribute in Pakistan through the online shopping website. Launching on Daraz.pk, this will be the first time these brands will have an exclusive brand page for customers to purchase their favorite luxury watches online in Pakistan.
The addition of Burberry, Armani and Michael Kors comes as Daraz.pk continues to build on its already extensive offering of international fashion and electronics brands alongside its eclectic assortment of local labels. Other luxury brands to come on board are Rado, Raymond Weil, DKNY, Diesel, Fossil and Marc Jacobs. Daraz.pk’s firm foothold in Pakistan’s eCommerce sector, with over 1.7 million visitors each month, means that these brands will launch to an already greatly established customer base who are looking to make purchases online. Pakistani men and women are some of the most stylish and well-traveled people in the world and with the help of iconic luxury brands such as these, Daraz.pk wants to cater to their needs and offer them a glamorous and sophisticated shopping experience.
“Daraz.pk is the leading eCommerce portal in the country and having such well-loved and aspirational luxury brands such as Michael Kors, Armani, Burberry, DKNY etc come on board is great indication of how traditional retailers can partner with eCommerce websites to introduce their brand into new developing markets and enhance consumer experience by fusing online and offline retail,” said Farees Shah, cofounder Daraz.pk.
With a keen eye on the latest fashion trends, Daraz.pk offers a wide assortment of fashion and lifestyle brands. Each international luxury brand will have its own shop-in-shop on Daraz.pk. With Daraz.pk’s efficient delivery, free returns and multiple payment method, customers will be able to get their desired luxury timepieces whenever, wherever.

The Renaissance Collection by Nida Azwer

Wednesday, 19 November 2014

Nida Azwer -  The Renaissance Collection for  Fashion Pakistan Week

Nida Azwer will be showcasing her pret a porter collection, “The Renaissance Collection” at the Fashion Pakistan Week 2014 on the 27th November 2014. The new collection for women features a fusion of eastern and westernwear which is manifested through lehngas and saris with jackets and crop tops in deep rich hues of reds, maroons, rust, black and greys.

Let's Paint it RED

Wednesday, 12 November 2014

Best Red Lipsticks

Winter is around the block and it’s time to take out and flaunt bold and beautiful lip colors.I love wearing red lipstick, it’s one of my most essential makeup product, also it never goes out of trend and if you are lucky enough to find a perfect shade for your skin tone it instantly upgrades your look. Today’s post is all about my favorite red lipsticks, bear in mind what suits me might not suit your skin tone so better try out at counters before purchasing. 

Mac Rubby Woo:
Mac Rubby Woo a very Matte Vivid Blue Red with a retro Matte finish, once again prep is most important before the application of Rubby woo as it provides Suede finish to lips and it can be a bit drying. Rubby Woo is a rich cherry red lipstick which is hell pigmented, comes in amazing tube, stays put for good period of time and can be purchased form MAC counters for $16.

Mac Russian Red:
Russian Red is an Intense Blusih red lipstick with a normal Matte finish, no prep is required for this one, it’s very creamy & glides like a charm. Russian Red is pigment packed, comes in amazing tube, very long lasting and can be purchased from MAC counters for $16.
Revlon Matte Lipstick Really Red:
Revlon Really Red is vibrant red which looks absolutely stunning on almost all skin tones. It provides matte finish therefore preparing your lips before the application of lipstick is a must, really red stays put for hours. Really Red is gorgeously pigmented, dries up if you don’t moisturize your lips, can be purchased from any Revlon Counter it comes with the price tag of $9 and PKR 1100.

Maybelline Color Sensational Red Revival:
Maybelline Color Sensational Lip color in Red revival is deep blue based red with semi glossy texture, it glides on effortlessly and gives shiny finish.  Red Revival does not settle into lines, it lasts for good period of time, budget friendly and moisturizing. Maybelline Red Revival can be purchased from any Maybelline Counter across the country it comes with the price tag of PKR 850.

Medora Gypsy Rose 222:
You can easily find Medora lipsticks in Pakistan; Medora Gypsy Rose is vibrant red color with semi matte finish. It’s crazy pigmented, last for good period of time, budget friendly but fades away unevenly. It can be purchased from any cosmetics store in Pakistan for PKR 120.  

ELF Cosmetics Essential Lipstick in Fearless
Elf Fearless is another budget friendly Bright Blue based Red Lipstick with glossy texture; it glides on effortlessly and provides shiny finish. Fearless is Rich Red lipstick which is creamy, moisturizing and lasts for good period of time. It can be purchased from http://www.eyeslipsface.com/elf/lips/lip_stick/lipstick and it comes with the price tag of $1 only. 

L'Oreal Infallible Le Rouge Lipstick in Ravishing Red
This is another Blue based Vivid Red color with Glossy Texture and shiny finish. It’s very comfortable to wear, it’s creamy, hydrating and stays put for good period of time. It can be purchased from any L’Oreal Counters across Pakistan it comes with the price tag of PKR 1300. 

I would love to know your  favorite red shades.